How to continue to market business services during the pandemic

767

Dr. Gina Miller, professor of marketing at Mercer University‘s Stetson-Hatcher School of Business, defines services marketing and discusses the shifting industry strategies to match increasing demand during the coronavirus pandemic.

 

Do you have a story idea or viewpoint you'd like to share with The Den?
Get in touch with us by emailing den@mercer.edu or submitting this online form.